Back2Warcraft / Building a Sponsorship Story Before Creator Decks Were a Template
Full Build
Client: Back2Warcraft
The challenge
The material lived in old files and outdated presentations with no shared structure. The creator activity needed stronger positioning as the leading broadcast experience in the Warcraft 3 niche, and potential sponsors needed to understand the opportunity quickly.
What changed
Anna took the raw and scattered source material, rewrote the story and rebuilt the deck structure around sponsor logic rather than restyling the old slides. Positioning was sharpened, the value proposition for sponsors and viewers was made explicit, and the visual language was modernised into a sponsorship proposal a sponsor could read and act on.
Why this matters
This was 2018, before creator sponsorship decks became a template. It shows early strategic work at the intersection of personal brand, sponsorship fundraising and presentation architecture. The deck was not only attractive, it was structured to support a sponsorship decision.